How a tomato views our daily life?
WHO IS DR.TOMATO
Dr. Tomato, the main character in Tomatoland, wishes to introduce his hometown via Tomatoland pop-up and inspires New Yorkers' awareness of protecting the environment and excessive consumption.
HOW IS TOMATOLAND
Featuring 7 rooms & 20 + photoshoot and interactive spots, Dr. Tomato creates a 4,000 SQF spaces for New Yorkers. Scenes like Package Zone, Noodle Swing & Ketchup Pool will lead viewers into a tomato magic world.
A kitchen sink becomes a swimming pool for tomatoes. The water in the pool comes from a plastic bottle rather than a water faucet. You can travel to the other side of the pool in your “bottle cap car” to meet your green tomato cousins.
Everything looks colorful and exquisite here. It’s just you can't help but wonder why all of your delicious friends are trapped in various packages.
Paper Towel Tunnel
Tomatoland’s main traffic artery which looks like a fallen tree on the inside.
(photo credits to: @fomofeed)
Noodle Station Swing
Take a rest on our noodle swing while watching your tomato companions trying on our side-dish costumes.
A metaphor of the ending of "The Truman Show". There is no longer any paradise.
HOW TO GET HERE
Tomatoland is located at 484 Broome St, New York, NY 10013.
Get here by taking subways 1, 2, A, C, E, 4, 5, 6, N, Q, R & W lines